Class 1: Introduction to All E-Commerce Business Models & Social Media Marketing
Class 2: Understanding Meta Ads (Campaigns, Adsets, Ad Creative)
Meta Ads Manager overview & dashboard tour
Ad Structure: Campaign → Ad Set → Ad
Understanding objectives: Traffic, Conversions, Leads, Engagement
Audience Targeting: Interests, Custom, Lookalikes, Geo-targeting
Budget & Scheduling: Daily vs. Lifetime budgets
Ad Placement Options: Facebook Feed, Instagram Reels, Stories, etc.
Class 3: How To Create Ads For Your E-Commerce
Ad Copywriting for products (Hook, Value, CTA)
Creating effective visuals (Images, Reels, Videos)
Using Canva & mobile tools for easy design
High-converting ad formats for e-commerce
A/B Testing: Headlines, creatives, audiences
Tips to make your ads look native
Class 1: How To Do Product Hunting & Research (All Methods)
What makes a winning product?
Facebook Ad Library method
TikTok & Instagram Trend Tracking
Amazon, AliExpress, Meesho, and local marketplaces
Product validation: Profit margin, demand, uniqueness
Class 2: How To Find Suppliers For Your Product
Local Suppliers
Contacting suppliers and negotiating prices
Evaluating supplier reliability
Class 3: Inventory Management
Managing small inventory (stock levels, storage tips)
Using tools like Google Sheets, Notion for inventory tracking
Working with fulfillment centers or dropshipping agents
Class 1: How To Select The Best Courier Company and Shipping Rates
Popular courier services: TCS, Leopards, M&P Courier, etc.
COD vs. Prepaid options and customer preference
How to compare shipping rates and delivery times
Tracking, returns, and packaging solutions
Setting delivery policies on your store
Tips for reducing RTO (Return to Origin) rates
Class 2: How To Give Proper Customer Service and Support To Your Customers
Pre-sale and post-sale customer care flow
Handling order queries, complaints, and returns
Using WhatsApp Business, email, and chatbots
Writing refund, shipping, and FAQ policies
Creating a positive customer experience to increase repeat orders
Collecting and using customer reviews/testimonials
Class 3: Advertisement Scaling Strategies
When and how to scale winning ads
Horizontal vs. Vertical Scaling
Manual vs. Automatic Budget Scaling
Retargeting & Lookalike audience scaling
Scaling with UGC (User-Generated Content)
Reading ad data for smart decisions (ROAS, CTR, CPA, etc.)
Class 1: Buying Domain & Hosting
Importance of choosing the right domain name
Best domain registrars (Namecheap, GoDaddy, etc.)
Selecting the best hosting provider (Hostinger, Bluehost, SiteGround)
Connecting domain with hosting
Setting up SSL and security settings
Class 2: WooCommerce Store Setup
Setting up an online store on WooCommerce
Choosing the right theme and design
Adding products, categories, and collections
Payment gateways & checkout optimization
Class 3: Shopify Store Setup
Shopify vs WooCommerce: Choosing the right platform
Theme selection and customization
SEO & speed optimization for Shopify stores
Managing orders & customer accounts
Muhammad Zulfiqar is an eCommerce expert with 3+ years of experience in online selling and helping businesses grow on Shopify and WordPress. He specializes in product research, store setup, and running high-converting Meta ads. As a local eCommerce specialist, he knows how to target the right audience and boost sales. With a year of teaching experience, Zulfiqar simplifies complex concepts, making it easy for beginners to learn and take action. Whether you're starting fresh or improving an existing store, he can guide you toward success.
This course is designed for beginners, entrepreneurs, and business owners who want to start or scale their online store using Shopify or WordPress.
No, the course starts from the basics and gradually covers advanced strategies, making it suitable for both beginners and those with some experience.
Yes, the course includes detailed training on Meta Ads (Facebook & Instagram), covering campaign setup, targeting, and scaling strategies.
You will learn how to build and manage an eCommerce store using Shopify and WooCommerce (WordPress).
Yes, you will get lifetime support.
